yellow pages are the print advertising backbone
of many ad campaigns. Those dog-eared directories are still one of the
best ways to reach a national audience for either business services or
retail sales. The purpose of yellowpageblues is to help advertisers
navigate the complexities of local and national yellow page placement.
page ad units
on investment (ROI)
the multi-billion dollar market of yellow page advertising and direct sales,
you, the advertiser, are often forgotten. Given the amount of money that
businesses spend in the yellow pages, itís amazing how little control even
large companies have over this major advertising medium.
To level the
playing field between you and the yellow page publisher, you need information.
But accurate, unbiased information about the yellow pages is hard to come
by. Thatís where yellowpageblues can help.
Our team of
experts, with more than 50 years of experience in directory placement,
is making available its insights and anecdotes through this website and
through detailed consultations.
the website and interactive help of yellowpageblues are independent
services created for local and national business advertisers who seek to
optimize their advertising expenditures.
Of course, we
do have a vested interest. Feel free to hire us to advise you on yellow
page placements, and/or other print directories. But whether or not you
choose to hire us, it is our hope that the information contained in our
website will help you to be a better advertiser in the yellow pages.
Get help with your Yellow Pages Advertising
yellowpageblues will provide
a free consultation if you fill out the accompanying form. GO>>